Meta – Facebook’s new name

Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology.

Meta – Facebook’s new name
Meta - Facebook's new name
Meta – Facebook’s new name

During the Facebook Connect event, Facebook CEO Mark Zuckerberg announced the renaming of the company. In the future, Facebook will change its name to Meta.

Zuckerberg noted that Facebook’s name does not fully encompass all aspects of the company, and is still closely tied to one product.

“But over time, I hope we will be seen as a meta-universe company,” he said.

Zuckerberg owns the Twitter account @meta (its publications are protected from free view for now) and the domain That domain now redirects visitors to Facebook’s welcome page, which describes changes and the company’s ambition to shape the meta universe.

Zuckerberg wrote on his blog Thursday that the company’s corporate structure will not change, but the reporting of financial results will.

“Starting with our fourth-quarter 2021 results, we plan to report on two operating segments, Family of Apps and Reality Labs,” he said. “We also intend to start trading under the new stock ticker we have reserved, MVRS, on December 1. Today’s announcement does not affect how we use or transmit data.”

The metaverse will feel like a hybrid of today’s online social experiences, sometimes expanded into three dimensions or projected into the physical world. It will let you share immersive experiences with other people even when you can’t be together — and do things together you couldn’t do in the physical world. It’s the next evolution in a long line of social technologies, and it’s ushering in a new chapter for our company. Mark shared more about this vision in a founder’s letter.

Annual Connect conference brings together augmented and virtual reality developers, content creators, marketers and others to celebrate the industry’s momentum and growth. This year’s virtual event explored what experiences in the metaverse could feel like over the next decade — from social connection, to entertainment, gaming, fitness, work, education and commerce. We also announced new tools to help people build for the metaverse, including Presence Platform, which will enable new mixed reality experiences on Quest 2, and a $150-million investment in immersive learning to train the next generation of creators.

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